One of the best ways to get traffic and back links is article marketing. The idea is to write a lot of articles and to submit them to a lot of article directories. Then your articles would rank in Google and count as back links. This is a popular way to build traffic and do search engine optimization.

The problem is that submitting articles to hundreds of directories is very time consuming. That’s where article submission software comes in. Most of this software helps you to submit articles by pre-filling forms, and many even do all the job automatically.

In any case, article submitters are great helpers. No self-respecting article marketer get through their day without using one.